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Kola Fadeyi @kolafadeyi adicionou um novo artigo in Opinion & Advice
2025-04-24 12:14:26

Why Institutions, Not Influencers, Unlock True Success

If you walk into a room with the likes of Dangote, Elumelu, Otedola, or Coscharis without a solid, impactful business or connection, chances are you'll say hello, smile politely—and walk right back out unnoticed. But here’s the truth most won’t tell you: The real rooms that change your life aren’t built on clout or social media hype. They’re powered by...

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Ufomba Okechuwu @adamaka adicionou um novo artigo in Opinion & Advice
2025-04-17 06:17:28

Give Your Brand a Face—Even If It’s Not Yours

When Tobi launched her skincare brand from her small apartment in Lagos, she had no money for ads. No fancy branding. Just her homemade products, an Instagram page, and one bold idea: let her friend Sarah be the face of the business. Sarah was lively, funny, and knew how to talk to people online. She started making videos—unboxing orders, sharing skincare tips, even showing...

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